After Belgium, MS Energy’s international journey continued in Denmark at the Copenhagen Bike Show 2026, Scandinavia’s largest cycling exhibition and a key meeting point for brands, manufacturers, industry professionals and cycling enthusiasts.
This year’s edition attracted around 12,500 visitors and more than 120 exhibitors from Denmark, the Nordic countries, Europe and Japan, creating a strong international platform for showcasing new products, technologies and trends shaping the future of cycling in Europe and worldwide.
For MS Energy, Copenhagen was a particularly interesting stop. In a city and a market where cycling is an integral part of everyday life, we presented the new generation of MS Energy electric bikes alongside established European brands to an audience with a thorough understanding of this product category. The steady flow of visitors throughout the show allowed us to connect directly with a wide range of users and partners, while a dedicated area for e-bike innovations further highlighted the growing role of electric mobility in the future of the cycling industry.
Unlike markets dominated by a single type of bicycle—city bikes—the Copenhagen Bike Show revealed equal interest in city and sports models. This made it an excellent opportunity to showcase the breadth of our range, which includes electric bikes designed for everyday urban travel as well as models developed for riders seeking greater performance, technology and freedom.
Our presence in Copenhagen was an opportunity to showcase both our innovations and MS Energy’s new direction in a market where user expectations are high, competition is strong and cycling culture is deeply rooted in everyday life. Interest in our Croatian brand was exceptionally high, and we are proud to have had the opportunity to present our new e-bike and e-scooter models at such an event.
MOVE SMART is more than just a slogan—it is our guiding principle!
#MSEnergy #MoveSmart